We know first hand how time consuming getting your work published can be. Aside from the time you spend gathering all of the images and vendor information, oftentimes, you need to resize and/or rename files. An hour of computer time later, you’re just sitting down to actually complete your submission!
We set out to change that by giving you a publishing tool to make it easier to submit your work, but just in case you needed a little more encouragement to getting it done, we thought we'd share our short list of big benefits and why it's worth taking the time to submit your work and get published.
One of the biggest benefits to having your work published is for the SEO value. What is SEO? It’s Search Engine Optimization. And it is an important part of your digital marketing strategy.
We could talk about SEO strategies for days but we are going to keep the conversation focused here. One of the things you should be trying to do is to as a part of your SEO strategy is building links on relevant industry websites (like Aisle Planner) that point back to your website. Why? Think of these links as little flags that you are staking into the ground of the internet. The flags establish your presence and, the more flags you have, the easier it is for search engines to find you. So, each time you submit your work and it gets published, you are planting a flag in the ground and making it easier for Google (and potential clients) to find you.
Getting your work published is also a great way to help build your brand. You work hard on your building business – you’ve invested in a logo, a website, and systems just to name a few – and you want people to know who you are and what you do. So, think of getting your work published as building your online portfolio; one that helps you make lots of first impressions. Each time your work appears on a blog or website, it is a chance to show off your design aesthetic, your expertise as well as to build and support your brand.
As an added bonus, each time your work is featured in Aisle Planner's Inspiration Galleries or when you contribute to an article in the Aisle Guide, your work also gets published to your listing in Aisle Planner's Marketplace, which further reinforces your brand and expertise in the eyes of potential customers.
And let’s not forget about lead generation! Perhaps the biggest benefit to having your work published is the possibility that it resonates with a potential client and inspires them to reach out to you. Because, hey, there is a real business benefit to creating beautiful events!
Vendor credits included in every real wedding and styled shoot feature get linked directly to your listing in Aisle Planner's Marketplace, which not only provides information on your services, but an easy way to connect with you via your customizable contact form - which feeds directly into your lead manager in Aisle Planner.
With Aisle Planner's Publishing Platform, which is available to all account holders (free accounts included), we make it easy to submit your real weddings and styled shoots.
Learn more about the many ways you can get featured (and more about our submission requirements) on Aisle Planner here.
Learn more Aisle Planner's publishing platform and how to submit your Real Weddings and Styled Shoots here.